When it comes to web hosting traffic, there are many options available. With so many alternatives to choose from, you may be tempted to consider one of the many free web hosting services out there. However, there are some common pitfalls associated with that approach that can end up costing you and your company a lot of money down the road. Therefore, it is important to know what these red flags are so that you can avoid them.
Here are 6 great reasons to avoid web hosting:
- Lost credibility. Your website will often be the first impression your potential customers have of your business. With hosting lying around, you may be left with a very liberal domain name, such as http://freehostingservice.com/~yourourbusiness. A domain name like this is an instant signal to your prospects that your business is still in the minor leagues. It is very difficult to spread trust and credibility when your web presence seems to go unnoticed.
- Advertising. The main reason these services are free is because you agree to allow advertisements on your site. Therefore, you invest time, money and energy in attracting traffic to your site and the hosting service profits by diverting that traffic away from you. Clearly not the best way to build a successful business in the long run.
- Limited functions. Free hosts usually offer a limited number of services. This lack of flexibility can seriously hinder your ability to conduct and grow your columnar business. For example, if you select a pulled service, you may have circumscribed or useless attack to email, FTP accounts, content branch systems or e-commerce options.
- Carrier’s negligence. When you pay to register and host your own domain, you have the option to transfer it. With free hosting services, this is usually not the case. Therefore, if you spend a year or two building your site and driving traffic around it before you realize how charitable it would be to have your own domain name, your hard work may be wasted.
- Overloaded servers. This leads to a slow loading time for pages and a dean downtime for your site. Of course, both problems can have a circumspect impact on the growth and profitability of your business.
- Poor customer service. Another major problem with free hosting services is that they offer little or no customer support. If there is a problem with your site, you will find it very difficult to get in touch with someone to help you resolve it. Every minute that your site is down carries a huge opportunity cost in terms of frustrated customers and lost sales.
Based on this strip, you can see that you “get what you pay for” with free hosting services. In your job, consider quality web hosting as an important investment in your business, one that will continue to provide positive results for your business in the future.
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